This tool provides the details of IP address given as the input. You will get all the details of an IP like country, location, Internet Service Provider(ISP) etc.
In many cases, you need to find the location of an IP address. For eg: if you want to know from where your website visitors comes from, you can check it using the visitor IP address and this tool. Knowing the visitors location is very important for the success of a website. To know the success of your marketing campaign, you should be aware of the visitor location. Whenver there is an attack on your sever or website, it is important to get the location of IP addresses.
IP address based geolocation is the mapping of an IP address to the real world geographic location. Geolocation involves all the details of an IP address like country, city, ISP, latitude, longitude etc.